With more than 35 years of hands-on print and marketing experience, Christine Yardley is president of Print Panther and Binders Galore, an award-winning printing facility based in Oakville, Ontario. Christine has incomparable knowledge and passion for print and, as one of the few women leaders in her industry, she has earned a reputation as an innovator and visionary.
Recognized for developing a unique design model that utilizes creative design and omni-channel print campaign models to elevate corporate brand identities, Christine believes that the opportunities in print are constantly being refined and there is more opportunity in the print industry today than ever before.
Tuesday, March 5 10:00–10:55 a.m.
Thriving through Innovation
To thrive in the printing industry, it’s not enough to just get better at what you already do. You must have clarity about what’s next for your company. Great business leaders have the inspiration and courage to take calculated risks to disrupt their business and push forward to innovate and penetrate new markets. Christine Yardley will share her story of balancing the day-to-day challenges of running a business and the entrepreneurial craziness that keeps her jumping into new, successful markets and technologies—all while blending it with a touch of motivation.